Gautam Mehra takes up reins in SaaS start-up ProfitWheel as Co-Founder

Adtech industry veteran Gautam Mehra – erstwhile Chief Data and Product Officer – APAC, at Dentsu International, will join the recently announced SaaS start-up ProfitWheel as a co-founder along with Vivek Bhargava and Aman Khanna. ProfitWheel is a product company that will focus on creating a customer data-led marketing intelligence platform for the new direct-to-consumer… Continue reading Gautam Mehra takes up reins in SaaS start-up ProfitWheel as Co-Founder

SaaS start-up ProfitWheel strengthens US operations, announces Aman Khanna as Co-Founder to lead operations

The newly-announced SaaS start-up, ProfitWheel, has launched its US operations. ProfitWheel is a product company born in 2020 that will focus on creating a customer data-led marketing intelligence platform for the new direct-to-consumer world.  With this move, the company will fill the need gap created by the changes in the adtech ecosystem over the years,… Continue reading SaaS start-up ProfitWheel strengthens US operations, announces Aman Khanna as Co-Founder to lead operations

Vivek Bhargava announces new SaaS startup ProfitWheel

Vivek Bhargava, Head, Dentsu Performance Group, has announced his exit from the company. Vivek is moving on to grow ProfitWheel full-time, a SaaS startup that he co-founded last year, and which was hitherto operational in stealth mode. ProfitWheel is a product company that will focus on creating a customer data-led marketing intelligence platform for the… Continue reading Vivek Bhargava announces new SaaS startup ProfitWheel